Supply Chains
A Manager’s
GuidePart I Challenges
挑戰
The
New Competition(新競爭)The
way you manage the supply chain can make or break yourcompany. Some of the most spectacular
business successes overthe past 20
years have come from finding more effective ways todeliver products to consumers,
but there have been some majorwrecks along this same road. It's a high-stakes
game, and you don'thave a lot
of choice about playing; if your company touches aphysical product,
it's part of a supply chain and your success hangson the weakest
link of that chain. Why? Because the nature ofcompetition is shifting away
from the classic struggle betweencompanies.
The new competition is supply chain vs. supply chain.管理供應鏈的方式足以主導企業的成敗。過去20年間,有很多超凡
成功之企業案例,乃藉由有效的管理方式將產品送到顧客手中,但
在相同的道路上也有一些主要的失敗案例。這是一個高風險的賽
局,而且競賽方式之選擇非常少;只要企業經營與實體產品有關,企
業便是供應鏈的一部分,企業的成功取決於供應鏈最弱的那個連結